In 2024, the global customer data platform market was valued at USD 7.5 billion. IMARC Group projects the market to reach USD 69.7 billion by 2033, growing at a robust CAGR of 26.7% from 2025 to 2033. Customer data platforms (CDPs) enable businesses to collect, analyze, and manage customer data effectively, driving personalized marketing strategies and improved customer experiences. https://www.imarcgroup.com/customer-data-platform-market